Rebecca is the founder and CEO of RED66 Marketing. The RED comes from her bold hair. And,
the 66 was her jersey number when she was the first girl to play football at 8 years old. Before starting her firm, Rebecca worked for leading branding and marketing agencies, which exposed her to work with national brands, new brands and product launches, and emerging technologies in web application development and search engine marketing.
Since the start of RED66 in late 2016 with Rebecca and 1 contractor, the agency has grown to a team of marketing professionals, serving clients across the US and Canada. Their work focuses on helping clients understand their buyers and create marketing strategies that connect with audiences where they are in their buyer’s journey. All of which is delivered through
comprehensive marketing and communications implementation.
She is a self-proclaimed #MarketingNerd. She brings more than 20 years of experience in marketing, working with various clients and industries, primarily in the B2B space. She always enjoys talking about ways business challenges can be met and overcome with marketing and using content to shorten sales cycles.
She is involved in several organizations:
- 2021 Distinguished Alumni Award from Davenport University, Donald W. Maine School
of Business - Davenport Alumni Board Member
- Member of the Steering Committee for Davenport University’s Marketing Department
- A 3.5-time President for the American Marketing Association West Michigan Chapter and lifetime member of AMA
- Was a 7-year board member for GROW, an entrepreneurial organization primarily for women
- Volunteered at Code for Good Weekend events, Creative Leadership Forum, and more.
When not working, you can find her at a kickboxing class, spending time with her family, and filling up on industry thought leader blogs, books, and podcasts.